How Great Fan Engagement Fuels Sponshorships & Fan Monetisation

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Peer exchange with a perspective from Salesforce

HOW GREAT FAN ENGAGEMENT FUELS SPONSORSHIPS & FAN MONETISATION

Data and the new fan

Fans are buying differently and consuming content differently during the crisis. There has never been a greater amount of data available. How can you use it and meaure its use effectively to identify more fans and personalise your fan engagement? And how do you ensure that data is shared and used collaboratively across the business, without silos.

From the technology to the fan

Clubs need an immediate way of keeping fans engaged now and going forward. Existing tech might not easily adapt to this What do you need to do to recraft the ‘anywhere’ fan experience and deliver lasting value to the business and to sponsors?

When
16-Jul-2020 from  9:30 AM to 10:45 AM
Location
Interactive
United Kingdom
Contact
Phone: 07769 703 541
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Event Code 2007-16-DIG01-Salesforce
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Join us to exchange opinions and ideas with like-minded leaders from across sports clubs, venues and bodies with challenges in common. Featuring an inside story, interactive digital breakout rooms and panel session with Q&A, the event will be independently facilitated and will send you away with fresh insights, robust practical examples and powerful new connections

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Industry Sports
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Country Audience UK
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