Full Stream Ahead!
Full Stream Ahead!
STREAMING MEDIA STRATEGY FOR 2022
The ecosystem
The last 18 months has amplified the change that was already driving the media and streaming industry. The market has grown beyond even the most optimistic forecasts, and is now accelerating competitive forces, which are creating new challenges in service delivery pertaining to performance, reliability, manageability and security. How can the right ecosystem future proof your service so you can optimise all your resources to deliver the best content for all your customers all of the time?
Data and hyper-personalisation
If you are to gain an advantage in 2022, being set up to plot deep, granular behaviours is key. We know that there has never been a greater amount of data available. How can you hyper-personalise the experience, determine customer patterns and maximise the data to identify new audiences and retain your existing subscribers?
The price-performance conundrum
You need to maintain performance while scaling your content. You need market growth allied to cost efficiencies. You need end-to-end support, storage performance and embedded security from the outset. How can the right architecture resolve the price-performance conundrum and give you uninterrupted growth as well as an uninterrupted stream?
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