Hyperpersonalising the customer journey

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With a perspective from Sitecore

HYPERPERSONALISING THE CUSTOMER JOURNEY

MAPPING OUT THE 2022 TELCO & MEDIA ECOSYSTEMS

Connect the data

Many companies have siloed LoBs, multiple touch points and complex legacy systems. Disconnected data means you can’t deliver the volume of content you and your customers need. How can the right tech connect all your data for a 360° view to get the insights you need to deliver timely, personalised experiences?

Knowing what the customer wants

The customer has a comfort threshold and there are risks if we cross it. Not just that they walk away: we also need to show them new things and new ways to engage so we can grow together. How can the right strategy tell you what they are comfortable with now, while letting you test what they might want in the future?

Optimising the ecosystem for the best experiences

Today’s customer expects the best experience in every interaction. Leveraging customer data can help you deliver relevant, value-added content at velocity across channels. How do you manage your data to understand the engagement lifecycle and give customers what they want to see when they want to see it?

 

When
22-Mar-2022 from 11:00 AM to 12:15 PM
Location
Interactive
United Kingdom
Contact
Phone: 07769 703 541
Email:
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Event Code Sitecore-D16-22-Mar-22-839 6658 4125
Audience

Join us to exchange opinions and ideas with likeminded leaders from telco and media with challenges in common.

Featuring live polling, interactive digital breakout rooms and panel session with Q&A, the event will be independently facilitated and will send you away with fresh insights, robust practical examples and powerful new connections.
Agenda
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Industry Broadcast Media, Telecommunications
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Client Sitecore
Budget Holder DENNIS, Sarah
Country Audience UK
Date Hit Target No Registrations 20-01
EventRefNumber 383
Date Invoiced 15 February 2022
Target No Registrations 16
Attended Actual Guests 0
Date Campaign Launched 18 January 2022
Total No in First Campaign 2,600
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Meeting ID 83966584125
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